Much like starting a new business, when a nonprofit transfers some of its focus to legacy giving, those early growing pains can quickly rise to the surface without a clear sense of direction and understanding of how to make growth happen. This is much like a train beginning the process …
Awareness campaigns are a great way to help donors further understand the importance of legacy giving on a one-to-many scale. While Canadian charities work to establish gifts in Wills as a meaningful way to contribute to future generations, awareness campaigns are a natural first step for many. What do charities …
There’s plenty of uncertainty around death and dying, which is why most people avoid thinking about it, let alone planning for it. One of the ways to take the guesswork out of what will happen to your assets when you die is to create a Will. Contrary to popular misconception, …
All registered Canadian charities are searchable to users creating Wills on Willfora.com, and charities can benefit from the service by offering it as one of many options for donors to create or update their Wills. We suggest listing it as just one of many options that donors have for creating …
For charities looking to gain more legacy giving commitments through gifts in Wills, just like runners, the last mile is often the longest. While strategies to start the conversation about legacy giving have existed for a while, few focus on the problem of moving a donor from intending to leave …
Gifts in Wills in Canada have a long way to go in terms of being established as a standard way of charitable giving. While over 10% of populations in the UK and Australia leave charitable gifts in Wills, only 5% of Canadians do so. According to the Canadian Association of …
The action of creating or updating a Will can often span over years at a time. While a large percentage of individuals and couples intend on having an up-to-date Will, only 56% of Canadians have a Will according to research conducted by the Canadian Association of Gift Planners (CAGP). While …
